101 Ways to Discover Baja

About the author

Reyna Jaime Felix is ​​an Art Historian at the University of the Americas in Puebla and an instructor at the National Institute for Historical Studies of the Revolutions of Mexico (INEHRM).

She worked on the socio-historical analysis of Mexican conceptual art in the 1970s, a subject on which she has written and lectured. Her research work in the field of the art and history of Baja California Sur is published in Teatro Juárez, 1910-2010 (isc, 2012), Apuntes para una Historia de las Artes Visuales Sudcalifornianas (ISC, 2015) and in local cultural magazines.

The author was a fellow in the Incentive Program for Artistic Creation and Development 2009 and 2013 and the Support Program for Municipal and Community Cultures in 2015. She is a volunteer facilitator of the national program Reading Rooms and co-directs the Parcela Cultural Association dedicated to the promotion of the arts and reading. Reyna Jaime Felix is currently dedicated to researching regional history issues and teaching.

About the photographer

Giovanni Simeone was born in 1968. He studied photography at the European Institute of Design in Milan. He has submitted more than 50 photographic reports from around the world and has dedicated almost a decade of his life to capturing the essence of each place he has visited.

Simeone has worked for National Geographic Traveler Magazine, Le Figaro, Outside Magazine, Geo Germany, Stern, La Republica, The Sunday Times, and The Guardian.

About the book

The work guides the reader through photographs and illustrations on a journey from Tijuana to Los Cabos. Inside are 101 ways to discover the Baja California peninsula, exploring the beaches, monuments, customs, traditions, and gastronomy that connects the reader with the essence of South California.

The vibrant images of an unknown Mexico are inspiring, thanks to the images of Giovanni Simeone, the story-telling of Reyna Jaime Félix and the illustrations of Mónica Tarussolo. Readers are taken by the hand through places that should be visited or rediscovered when traveling this land.

Through the pages of the book, it’s possible to explore the 760-mile peninsula, guarded by the Pacific Ocean and the Gulf of California. Readers are transported to places like Tijuana, Mexicali, Ensenada, San Quintin, Guerrero Negro, Laguna de San Ignacio, Loreto, La Paz, Todos Santos, and Cabo San Lucas, As declared by the authors, it is an uncompromising land.

Leave a Reply