The charisma and simplicity that characterize Holly is her most remarkable attribute in giving continuity to Rancho San Lucas, a residential space that she and Paco Bulnes† planned together. Now, she takes on her new role with the courage to lead the project and make it one of the best places to invest.
Rancho San Lucas is more than a gated community and the continuation of a legacy. It is driven by brilliant minds that complement the vision of pioneers in the hospitality industry in Los Cabos.
We had an exceptional conversation with Holly; here’s what she had to say about her new phase of life focused on Rancho San Lucas.
How would you describe the property?
It’s a unique place. We spent countless hours thinking about what we wanted Rancho San Lucas to “be.” This place was (and is) very special. We made so many beautiful memories here and created a community centered around what we loved most: beautiful sunsets, relaxing on the beach, listening to the waves and living in the here and now in this Pacific Ocean side space.
What makes Rancho San Lucas special?
The history. This property has been in the family of my husband, Paco Bulnes†, for a long time. He spent much of his childhood here; he often recalled activities such as horseback riding, tree climbing, and even treasure hunting. For decades, Rancho San Lucas remained much the same as Paco experienced it during his youth.
What are the most important values?
It is a beautiful, private, and tranquil desert setting. It provides a sense of exclusivity that I want to maintain for all residents. Furthermore, I also want to preserve it, keeping residential density low so that wildlife and vegetation continue to flourish as it has been.
Quality and attention to detail are paramount. I want it to be the best-planned community by the Pacific Ocean. This objective is and will continue to be my main goal.
What can we expect in the coming years?
There are several new projects in the pipeline that we are excited about. First, we have partnered with Greg Norman for our Norman Estates: a sub-development within the community comprised of exclusive waterfront custom homes. Norman Flats are our version of a beachfront penthouse with its own private beach club. The sub-development is truly unique, as it is nestled between the dunes, ocean, and golf course.
I am also excited about the Mirador, which will be a kind of Mexican plaza. So much of my inspiration for this project came from our time in San Miguel de Allende. I fell in love with that city and want to reflect that “old world” feeling you get when you walk through its centuries-old cobblestone streets.
What do you like most about working in a team?
To be surrounded by so many people who share my passion for developing Rancho San Lucas, following my husband’s dream. My team is hard-working and incredibly loyal. I couldn’t be more grateful or fortunate.
What inspires your actions and decisions?
My father and Paco are my biggest inspiration. They were very similar: quiet, wise, and men of their word; people trusted and respected them. I hold them both forever close to my heart and am very proud to follow in their footsteps. In every decision I make, I always ask myself what they would do in that situation. Both of them are always with me.
